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Channel: Steve Goranson ActionCOACH Business Coach of Jacksonville Florida » USP
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Trying to Be Different? Six questions you must ask yourself first

          Everyone talks about selling on value and not price but it seems that we all tend to fall back on price because we truly don’t know how to differentiate our business from our competitors....

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3 Tips to Become a Market Expert in Your Industry

In today’s tough competitive market place there are a lot of businesses seeking out business help to change the perception of  their business of being a commodity to a business that is unique and...

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Business Advice: Ad Value by Differentiating Yourself

Just about everyone I’m talking to is searching for more new business.  Just a few years ago there was so much “low hanging fruit” it didn’t take much effort to make a sale. In today’s business climate...

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